Advocacy Course

(9th to 13th July 2018)

The training is aimed at empowering the participants with advocacy skills so that they can be able to identify and advocate for issues that are of interest in their programmes/projects. Participants get a wider understanding of the principles, strategies and techniques of effective advocacy campaigns.

Through the training, participants are able to identify and prioritize critical local and national advocacy issues and themes that are pertinent to their programmes. They are also able to get a better understanding on what effective advocacy entails and how their agendas can gain support at the implementing levels.


Training Content:

  • Understanding Advocacy:

    The session is an introduction to what advocacy really is and what it entails at different levels of society including strategies that the participants can employ at the different levels.

  • Roles and qualities of an advocate:

    • This session covers the good practices of an advocate including their roles and the skills they need to have in order to be successful
  • Building alliances:

    • Effective advocacy works requires that we work with others in our campaigns. The session helps participants to gain skills of how to identify their allies at the different levels
  • Lobbying policy and decision makers:

    • Advocacy goes hand in hand with lobbying the right people to help push an identified agenda. This session enables the participants get a better understanding on how to work with the change makers.
  • Advocacy and society:

    • This session helps the participants to get a better understanding of the various entry levels that they can use to launch their advocacy work in society
  • The Advocacy Cycle;

    • The session introduces participants to the cycle of activities that take place in an advocacy campaign.
  • Grassroot mobilization:

    • This session provides the participants with the skills necessary to gain support and following at the level of project implementation
  • Monitoring and evaluating advocacy initiatives:

    • This session takes participants through the process of how to assess their advocacy initiatives to know if they are successful or not and to also get a better understanding of what needs to change.